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Pokémon SV6.5_Paid Media

Maverick Media / Keywords Studio

Approached by Maverick Media to help produce a paid media AD animation, as part of a larger social media campaign, showcasing some of Pokemon's latest collection of cards.

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Pokémon SV6.5_Paid Media

Maverick Media / Keywords Studio

For this project, I was provided with creative assets, initially intended to be developed in After Effects. In my own time, I explored an alternative approach by creating a version in Cinema 4D, as seen above, as a proof of concept to evaluate the feasibility of utilizing 3D elements. This route demonstrated potential for adding dynamic visuals; however, as the project evolved, it became clear that incorporating multiple languages and adapting to shifting requirements introduced complexities that made the 3D workflow less viable. As a result, the decision was made to prioritize efficiency and flexibility, moving forward with the 2D approach, as seen below.

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